ABOUT JOI

Hi! I’m Joi Cobbs, a South Carolina Realtor® with nearly a decade of experience helping families buy, sell, build, invest, and relocate with confidence. I believe real estate is more than a transaction — it’s a personal journey, and my job is to make that journey feel easy, empowering, and filled with Joi.

I proudly serve clients throughout the Midlands and across South Carolina, with a special passion for supporting veterans, first-time homebuyers, investors, and families relocating to the area. Whether you're moving across town, across the country, or building your investment portfolio, my goal is to make your transition smooth, informed, and stress-free.

Before real estate, I spent over 18 years as a licensed nail technician, salon owner, manager, and mentor. That experience shaped the heart of my business today — exceptional service, genuine connection, and treating every client like family. My clients describe me as warm, relatable, and deeply committed. I’ll walk with you through every step of the process, break things down in simple terms, advocate fiercely for your needs, and ensure you always feel supported and empowered.

Whether I’m volunteering, helping families in need, supporting local initiatives, or guiding clients into their next chapter, giving back is part of who I am.

My mission is simple:
To help you experience the Joi of living — in the home, investment, and community that truly fits your life.

If you’re buying, selling, relocating, investing, or just exploring your options, I’d love to connect and support you on your journey.